AUTHOR CINDY SUMMER EMPOWERS YOUNG ADULTS TO STAND IN THEIR TRUTH AND BE HEARD.
Cindy Summer | cindysummerbooks.com
Cindy Summer, a practicing psychic medium, knew there was truth to the rumor her family had Romani blood. Captivated by their plight, Cindy is called to shine a spotlight on those who have been dismissed throughout history as being irrelevant. She is releasing her first book, Romani Redd: Stripped, on December 9th 2022.
Her mission, as an author, is to empower young adults to stand in their truth and be heard. Cindy wants her readers to know that they matter.
Her spiritual practice is in Cleveland, Ohio where she resides with her husband, Rocky. You can visit her online at cindysummerbooks.com as well as cindysummer.com. You can also preview and preorder Romani Redd: Stripped here!
THE PROBLEM
Well known for her psychic abilities, practicing medium Cindy Summer wanted to break into an entirely fresh field: young adult novels. As she was writing her first book, she knew that she needed to establish herself and build out a brand new community. Cindy wasn’t so confident about her tech abilities and finds social media management overwhelming, so she came to her. for support to help her
- establish her authority as an author
- promote and build community on social media for her upcoming young adult novel
- support her content creation for her new social channels
THE RESULT
As Cindy approaches the release date of her novel, we have been able to support her marketing efforts so that Cindy could focus on her book. Cindy is able to rest assured that the social media side of her business is being handled in a professional manner, relieving her of the pressure of needing to take care of it on her own. In these just five months, we’ve been able to help Cindy
- foster a community of almost 500 on Instagram and over 1400 on TikTok – a brand new platform for her – to grow her reach in a new field
- continue regular and consistent social media management, including posting and engagement
- create content on topics near and dear to her heart to share with the world, as well as market and spread the word about her book
Cindy now has a new, growing audience of young adults to empower, before her book has been officially published!
HOW WE DID IT
We worked with Cindy with a singular focus on growing her audience. Her VA started by streamlining her content process, then we lifted her burden by planning and taking on the social media management. Given her apprehension about technology, we also made it a priority to help Cindy walk through any of the technical struggles that she’s faced.
In our support for Cindy, we have been able to
- create and implement a consistent, streamlined content creation system
- film and share Loom videos when needed to empower task walkthroughs and tech support
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